Curly Hair Shoot with Bouclème

Portable Network Graphics image-6EF16D3CB85D-1

I had an exciting ‘curly hair adventure’ with Michelle Scott Lynch, the co-founder of Bouclème, on set for her photo shoot in London recently. Michelle asked me if I could help and I jumped at the chance to work with her and her products; it was also the first time I have done a proper photo shoot apart from amateur productions with salons in the past. The thing I most loved about doing the shoot was that Michelle used her customers in the photos  – they are curly (obviously!) and beautiful, but they are also ordinary women ; two of them were pregnant, this celebrates Michelle’s ethos about being natural and true. It was also an amazing experience for these ladies to gain confidence in themselves and their gorgeous curls.

We started at about 10 am on a Sunday and didn’t finish until 6 ish…… it was non stop curls. I loved every second from prepping the hair (which was my job), to the make up, clothes and finally styling the curls, ready for the photos. All the girls I worked with were awesome – it was a change for me to work in a team as I have spent so long on my own……… although I am now training three curly girls to become stylists. The passion that everyone had that day was inspiring and I came away even more enthused about curls. This says it all really, as those of you who know me know I am madly enthusiastic already!

Bringing the curls alive

The main thing I learnt that day was reinforcing the importance of moisture – the building was not equipped with a basin and a shower head as this is not a normal requirement, as most models do not wash their hair on set. To get the best results we had to start the curls from the beginning, cleansing and moisturising then applying the curl creme and defining gel. I found that if the hair wasn’t wet enough and not enough product used, the curls fluffed – not good !!   I cannot emphasis enough, the critical role that water plays within the styling process;   with Bouclème products topping the perfect combination to achieve the amazing curls we created that day!


If you follow a few simple rules, you too can achieve these results: 

 – Cleanse the hair thoroughly before you start massaging the scalp, using curl cleanser or hydrating cleanser; 

 – Finger comb and push the curl conditioner into your curls from ‘mid to ends’ if you have wavy to curly hair, or ‘roots to tips’ if you have super curly to Afro hair;

 – Apply products to soaking wet hair;

 – If your hair is ‘wavy to curly’ you need to stroke and squeeze the products into the hair. If your hair is ‘super curly to Afro’, you need to rake the product through the hair, using Curl Cream as your leave in, and Defining Gel to set your curls;

 – Then either leave your hair to dry naturally for ‘super curly to Afro’ hair, or use a diffuser if your hair is ‘wavy to curly’. 

I hope you like the photos ; it was a truly amazing experience  –  I hope to have my own shoot soon xx


Bouclème Launch Event at Planet Organic

By Margo Steeden

Boucleme Curl Cream Launch image 7
Boucleme natural curl care and the new Curl Cream

UK curl brand Bouclème launched their fantastic new Curl Cream last week at Planet Organic‘s Flagship store and I was delighted when Michele Scott-Lynch, the founder of Bouclème, asked me along to the event.

It was a joyful moment when I discovered that Bouclème’s latest product was a curl cream. I love a curl cream and it is one of the staple products in my curl-styling arsenal because it’s so versatile. It can be used on wet hair for awesome, curl-boosting moisture; for hydration, smoothness and definition when doing twist-outs and braids; added over a leave-in, it gives you that little bit extra; scrunched into curls instead of gel when only soft hold is wanted or used as a curl-refresher to get 2nd day hair and beyond. What’s not to love?

Boucleme Curl Cream Launch image 4
Michele Scott-Lynch and  Saulo Galtri

There was plenty of healthy nibbles to munch and rum-based fruit punch to sup, whilst everyone mingled and dished on all things curly. I got chatting to the gorgeous Saulo Galtri of The Curly Look, a stylist who specialises in cutting and styling curls in Dublin, Ireland. Saulo, who flew over especially for the launch, told me how much he loves Bouclème products. He discovered them a few months ago whilst browsing the net and said he was “fascinated by the fact they were being produced right here, beside me, in the UK.” He said, “as soon as I got to try them, I knew that the range had been formulated with good knowledge and proper research into curly hair care.” Saulo is carrying the Bouclème range at the salon he works with and said he is very pleased with the results he gets when using on his clients, and on his own, curls. “Bouclème is taking the curly haircare market in Europe to the next level” he said.

I asked Michele why she thinks a curl cream is such a key product for curls, she said “I created Curl Cream to help replenish dry thirsty curls that need extra hydration. This product helped restore life to my parched curls post-colour and Summer holiday last year. Curl Cream is great for styling and defining on wet hair and can be used as a moisture injection to days 3 and 4 curls. I use this on top of my leave-in Curl Conditioner plus a little Argan oil and then follow with Curl Defining Gel. This may sound like a lot of product but it ensures moisturised well defined curls and I don’t reapply anything until the next wash day around 4 days later!”

Lindsey Hughes, the UK’s very own Curl Whisperer, was on hand during the event to offer styling tips and tricks for using Curl Cream. “On my clients who have finer hair, I start off

Boucleme Curl Cream Launch image 5
Lindsey applying Curl Cream to @honeyblondegigi’s curls

with one full pump of Curl Cream and I smooth and gently scrunch the cream into the hair – adding more Curl Cream as needed. On thicker hair, I rake the cream through the hair in sections, using my fingers – and using one full pump at a time – making sure that each section is well coated, then I apply Curl Defining Gel over Curl Cream to define and hold the curl. If a more ‘clumped’ curl is wanted, I avoid raking through hair as this will separate the curls too much. Instead, I just smooth and squeeze the cream into each section. Curl Cream is also great for adding moisture to curls in between washes – just use with a little water and smooth over the surface of your curls or tweak each curl individually by twirling with a little Curl Cream.”

“I created Curl Cream to help replenish dry thirsty curls that need extra hydration.”

Boucleme Curl Cream Launch image 1
Insta Girls! (from left) Simone, Helena & Shannon

It was a fab, fun event, and everyone went away with a goody bag containing yummy and healthy food and drink from brands sold at Planet Organic, plus a generous travel sized bottle of Bouclème Curl Cream. I’ve been using it for the last week as a styler on wet hair and also as a curl-refresher on dry hair and I have to say I’m sold – works great for me both ways. I also love the smell; the whole Bouclème range has a fresh, soft-citrus fragrance that is a refreshing change from the sickly-sweet coco-nutty pong that is usually associated with curl-loving products.

Check out Bouclème’s styling video on how to use the new Curl Cream on loose curls below.

You can find all of Bouclème’s styling videos here.

Pauline’s transition to natural curls


After years in a close relationship with straighteners, and straightening treatments, it can be a struggle to make that transition to natural curls. That’s why I think it can be encouraging to learn how others have managed it, and what they have learnt in their personal journey to natural curls. I met Pauline recently when she came in to have her hair cut, and we had a chat about her curly journey, which Pauline has agreed to share with you.

Lindsey: You have beautiful curls. Can you tell me a bit about your relationship with your hair?
Pauline: Thank you. I had spent 30 years relaxing my Jamaican hair, and ignoring my sister who always encouraged me to go natural. That’s a long time to not accept my natural hair.

You’re not the only person who has taken years to accept their curls. Myself included. So what changed? When did you start your transition to curly? 
Back in 2012 my sister had showed me a Mahogany Curls tutorial on YouTube about how she went natural, chopping her hair off and doing a ‘wash and go’ every day. It must have been in the back of my mind, but I largely ignored it. But in mid January 2013, I woke up having been let down by my hairdresser for the third week running, and decided to chop it all off.

Your hairdresser must have been shocked by the change of plan when you finally saw her?
Actually my daughter did it for me. She cut my hair into very short, tiny afro. And for the first time in three decades, I could actually ‘wash and go’ my hair; it was bliss!

I bet it was. How have you found managing your hair now you’re keeping your curls?
The most difficult thing about having my natural hair is keeping it moisturised as it can get very dry. I love to ‘wash and go’ but it’s not possible in winter. But my hair has grown well so I can do twist outs. I can now wash my hair once or twice a month with a ‘cowash’ and deep condition every week. I’m trying new styles and routines all the time, and actually having fun with my natural curls.

What advice do you have for encouraging other people who might be nervous about transitioning to naturally curly?
My advice is that you have to do it when your ready, but educate yourself in the mean time. Seek out your friends who have their hair natural, and ask lots of questions!

I think accepting my curly hair as a part of my identity has been important to me. How is it now that you’ve made that transition?
What’s great is that many friends have also gone natural, even ones who said no way never; so I’m not alone in my hair transition. But it’s important to prepare yourself for everyone else’s opinions and advice. My reply when people ask what have I done to my hair, or why? Is simply – I was born with it, and that’s how it grows out of my scalp. I can share my story now because I’m finally becoming happy with my natural hair. I’m surprised to find a hairdresser who can work with all kinds of curls, and to be honest I haven’t done much with my hair since you cut it for me. And although there’s some shrinkage, my hair has shape and definition so I’m loving it.

My thanks to Pauline for agreeing to share her curly story with us. Do you have a curly hair journey story that you’d like to share too? Do let me know!

An interview with Michele Scott-Lynch the founder of Boucleme

Lindsey Hughes Curl Whisperer curls

This week I went behind the scenes of the product range Boucleme.

Why did you start a range of products? 

After researching the ingredients of curly hair care ranges I found that the majority of products available were sulphate and silicone based – 2 ingredients that perpetuate the problem of dry frizzy curls. One strips the hair of all protective oils and the other, a non-water soluble film former, gives the illusion of smooth and sleek hair but prevents much needed moisture from entering the shaft. The only thing that can remove silicone is sulphates so it becomes a vicious circle of curls being dried out by sulphates and requiring more silicone to fix it. Trying to find natural and effective alternatives wasn’t easy and after experimenting in my kitchen making flax seed gel, plus an inspiring trip to a curly specialist salon in NYC, I decided to create my own natural range.

What’s your background? 

I come from a marketing background, I worked in the music industry for about 10 years and then went on to train as a homeopath. Then I had my babies and took time out to be a stay at home mum.

What is your routine? 

I wash my hair every 3 days – water is key to keeping curls hydrated and moisturised so I don’t recommend leaving it longer. I cleanse with my scalp thoroughly with Curl Cleanser and then rinse. I section my hair into 2 sections and then apply the Curl Conditioner to soaking wet hair. I rake the conditioner through using my fingers until curls are completely detangled and drizzle a little more water as I apply. My hair is very porous so this really helps to work the conditioner into my hair. Next I seal the moisture in with a little virgin coconut oil and follow with Curl Defining Gel. In the Summer I airdry my curls I like to give them a heat rest but in the winter I dry under a hooded drier until 50% dry and then finish off with a diffuser. My wash and go usually sees me through to day 3 without having to use more product. I spot treat any frizzy bits spots by applying neat Curl Conditioner and smoothing and twirling with my finger.

What type of hair is Bouclème aimed at?

When I launched the range I had limited funds so wanted to create an umbrella range that would work for as many curl types and textures as possible however I’m currently developing new products to reflect the diversity in curls out there – from fine loose waves to thick tight curls my aim is to have something for everyone.

What are some of the key ingredients? 

Curly hair tends to naturally be drier than other hair types so I consciously chose ingredients that are proven to penetrate into the hair shaft to strengthen and moisturise curls from the inside out. Our unique blend of virgin coconut oil, argan oil, aloe vera, linseed and pomegranate extracts run throughout our 3 products with the added extra of honey in the Curl Cleanser to really draw moisture in.

Where are the products made? 

We’re proud to be British. Our products are handcrafted in small batches in the South West of England.

What is important to you when it comes to products? 

I’m really conscious of what I eat and put on my skin and hair. Our skin is the largest organ of the body so I like to use products that are natural and that aren’t harmful to the environment or sea life.

What would you say to someone who was just about to embark on their curl journey? 

Be patient, if you’ve been straightening your hair or using a silicone/sulphate based system it can take 2-3 months for your curls to comeback and the scalp to rebalance. Getting to know your curls is a learning process that requires time and lots of experimenting.

How do we get information about your products?

The website ( has all the information you need about ingredients, usage and some product demos. Customers are free to call us or email with any queries – we’re happy to help however we can.

How did you come up with the smell of the products? 

This was one of the most magicial parts of creating the range. I work with a specialist perfumieur who only works with natural essential oils. I wanted something fresh instead of the usual sickly sweet fragrances of some curly products. We basically sat together and added and mixed different oils I loved until we were both happy. It was an amazing experience.

What does Bouclème mean?

The name Bouclème came from the French word ‘Bouclée’ which means curly.

I know you have two children what do they think about their Mummy having her own product range? 

My girls were part of my inspiration I was determined that they wouldn’t grow up hating their curls. They are extremely proud of what I do so I hope I prove to be a good female role model for them.

Where are the curly hairdressers

201504 washing curly hair
201504 washing curly hairHairdressing is still a popular career path for many people in the UK.
With thousands of centres for learning all over the country, the qualification you get at the end of the course is an NVQ levels 2 and 3 in hairdressing.
Habia are responsible for setting the standards that form the basis of all qualifications in hairdressing and are licensed in the UK.
These standards are looked at every three years, so the next time things will be looked at and if any changes are made it wont be until 2017.
Research has shown when looking into the subjects taught within hairdressing there are whole units on wig making, perming and relaxing hair. But currently there is no training on curly hair. When cutting the hair you might be taught to use less tension but most certainly it will be washed first and pulled into another pattern other than its own.
Students would be taught how to scrunch dry with some mousse –  which is a far cry from the methods Curly Girls have taught themselves. However there is no current training to encourage the student to work with the natural texture of curly hair. I strongly believe curly hair should be a separate part of the training, and Habia have no plans to change this.
I will be taking a proposal to them to see if we can start the young hairdressers from the start thinking about curls in a completely different way.
 I am speaking on behalf of all Curly Girls, as this is something someone with straight hair would never know about – or even think to ask. To my knowledge, there are currently no dedicated Curly Salons or Curly Training in the UK. So I decided to write this piece to raise awareness of this – and also ask why there is such a gap in the market?Hairdressers do fear curly clients and as soon ast they have sat in the  chair they are asking if the want their hair straightened before they have chance to take a breath.
 I believe this has to change so that people don’t have to travel hundreds of miles to get their haircut. I want it to become the case that having your hair cut –  even if your a curly client – to be a normal experience, while there also to be curly salons all over the country.
This situation is a little crazy, considering about 65 per cent of the population have wavy or curly hair – yet there aren’t the resources in place to deal with this?!
So this is why I am asking for your help! I would like it so that everyone can help educate hairdressers about the Curly Girl movement, and ask them to embrace your curly hair, rather than battle against it.
 I would really like to know if you have a stylist who likes working with curly hair, but would like to learn more themselves and take on some extra training so that we can grow a community of people who will treat you like your natural ‘you’ rather than trying to change who you are.
Please do ask them to get in touch with me, or visit my Facebook page Lindsey Hughes Curl Whisperer or website and I can explain more to them about the Curly Girl experience and the training I will soon be able to offer!